04 February 2009

Simpsons Chewable Morphine


"You look familiar, sir.  Are you on the television or something?" - Apu Nahasapeemapetilon
"Sorry buddy, you got me confused with Fred Flintstone." - Homer Simpson

I always enjoyed it when the show would make fun of the neverending parade of shoddy merchandise Fox would roll out to pad the margins.  But with this, I think they've crossed a kind of cosmic line of irony and self ignorance hitherto unknown to humanity.  The Simpsons put animation back into primetime two decades after The Flintstones went off the air and had the good sense to drop knowingly ironic references to it.  Of course, the show hit a chestnut tree years ago, but now it's poaching into The Flintstones last remaining merchandise: stupid vitamin supplements for kids.  America's children can now get rapid heartbeats from their Bart Simpson brand vitamins instead!  

Apparently this was a product tie-in for the movie two years ago, but either I didn't hear about it or just suppressed the memory until I found this press release this morning.  These ouroboroi of product tie ins are now coming to your local GNC.  And thus, the circle is complete.  

(Maybe this is why the show turned into Zombie Simpsons, they're listening to the tiny green space alien named Ozmodiar that only Fox's accounting department can see.) 

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